ABOUT THIS EVENT
Business & Technology
About This Workshop
Whether we like it or not, social media isn’t free anymore. More and more social networks are adapting a “pay-to-play” business model that’s forcing startups to spend part of their budget on ads to achieve their business goals. In this workshop you’ll discover how to best utilize the ads platforms of each network and what networks make the most sense for your business. Also discover what’s new in the social media landscape and how ads are going to evolve in 2017.
- Find out which networks have the best ROI for specific businesses and business goals
- Discover the true cost of Social Media ads in order to be successful
- Learn the Facebook Ads network platform in-depth
- Hear unique ways companies are utilizing ads
- See what’s new and how social media ads are going to change in 2017
About the Instructor
Adam Bianco Chief Marketing Officer,
Adam Bianco is the Chief Marketing Officer for Tide Spin, the new app-based laundry and dry cleaning delivery service from Tide and P&G. During his previous professional stops - hospitality industry innovators, the G.R.E.A.T. Grille Group and Levy Restaurants, he collaborated with some of the world’s top brands, Harley Davidson, Disney, American Girl, Chicago Cubs, NFL teams, and Hall of Fame athletes. Last year he ran his own successful digital marketing consulting company before joining Tide Spin.
Adam is also an avid sports and food fan which inspired him to start his side hustles. Sports Foodie (thesportsfoodie.com) highlights the best stadium, sports restaurants, and industry news. It launched just over a year ago garnering thousands of monthly visitors and has over 21,000 followers on Instagram. He also owns and operates the world’s largest Ohio State football Twitter account (@OhioStFootball) with over 260,000 followers.
All ages welcomeCancellation Policy
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MORE ABOUT YOUR HOST
General Assembly is a pioneer in education and career transformation, specializing in today’s most in-demand skills. The leading source for training, staffing, and career transitions, we foster a flourishing community of professionals pursuing careers they love.